IndoCanadianExpo

IndoCanadianExpo is the leading Outsourcing Business Trade show ( fair ) . The Indo Canadian Expo provides you the rich and abundant resources for all your IT outsourcing needs. Whether your business is in its infancy, mid-sized or a well-established company the IndoCanadianExpo is assured to fulfill all your outsource needs. Register Now !

Indian IT Trade Show is one of the largest specialized IT trade show, specifically in Toronto, ON. Canada; with hundreds of invited Indian IT oriented companies showcasing, demonstrating and discussing the latest in Indian software, web development and IT security products.
The Two days forum will take place at the Metro Toronto Convention Centre Downtown, Toronto, Ontario, Canada

IndoCanadianExpo

IT Outsourcing Business Forum .........................Powered by Jakhu Inc. and www.jakhu.com

Metro Toronto Convention Centre June 16-17, 2008 255 Front Street West, Toronto, Ontario, CANADA M5V 2W6

Looking to outsource a custom software application, human resources and management or an entire contract, IndoCanadianExpo puts top-level executives face-to-face with exhibitors who understand your particular needs and have hands on experience delivering solutions and solving problems for companies just like yours. The two-day forum will take place at The Toronto Congress Centre, Toronto, Ontario Canada, on Jun 16th and 17th, 2008.

• Engage with Top-Notch professionals and experts that can deliver the service.
• Develop strategies to integrate new computing processes without disrupting current business.

Immerse yourself in an IT experience that will give you the inside track and the necessary tools to keep you ahead of the IT curve.

The Indo Canadian Expo Technology Trade Show is a 2 day , interactive business forum that showcases technology to the business community. Meet with people from your industry or trade, speak one-on-one with the top professional Exhibitors.

This two day event connects business professionals with high tech companies, offering them a chance to learn about new technologies for business in a user friendly environment.

The Indo Canadian Expo Technology Fair ( Trade Show ) gives businesses the knowledge they need to make informed decisions and improve business communications, offer technology solutions for system infrastructure, product usablility, and other business functions.

Major Cities:

Montreal Toronto Calgary Edmonton Vancouver Halifax Manitoba

Ontario Quebec B.C. Alberta

In Canada:
Abbotsford, Alberta , Barrie , British Columbia, Calgary, Cape Breton, Charlottetown ,Cornwall, Drummondville , Durham, Etobicoke, Edmonton, Fredericton, Guelph , Halifax , Hamilton, Kamloops, Kingston, Kitchener , London, Manitoba, Mississauga, Moncton, Montreal , New Brunswick , Newfoundland , Nova Scotia , Oakville, Ontario, Oshawa , Ottawa, Prince Edward Island, Prince George, Quebec City, Regina, Saint John, Saskatchewan, Saskatoon, Sherbrooke, St. Catharine, St. John's , Sudbury, Toronto , Vancouver, Victoria, Waterloo, Windsor, Winnipeg , Woodstock , York Region

In America ( United States Cities or USA ) :
Alabama, Alaska , Arizona, Arkansas , California, Colorado, Connecticut , District of Columbia , Delaware , Florida, Georgia , Hawaii, Idaho, Illinois, Indiana , Iowa, Kansas , Kentucky, Louisiana, Maine, Maryland, Massachusetts , Michigan, Minnesota, Missouri , Mississippi, Montana, Nebraska , Nevada, New Hampshire, New Jersey, New Mexico, New York , North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania , Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont , Virginia, Washington, West Virginia, Wisconsin, Wyoming

Why Exhibit

Open your business to a network of hundreds of the top companies in Canada
Exhibiting your product or service at the IndoCanadianExpo is the best opportunity to reach a large number of prospective clients in a short period of time. The IndoCanadianExpo gives you the opportunity to display your product, describe your service, or create the right first impression. According to a Simmons Market Research Bureau study, 91% of attendees are source-of-product purchasers. This was higher than any other source, including on-site visits by company representatives.
Do you really want to miss the opportunity to excel in this exclusive Expo reserved for Indian IT companies?
Promote your business to North American Companies under one roof Create and build brand awareness Build relationships, sell, and generate leads from a targeted audience of potential clients in just two days. Meet potential clients who are not usually accessible to your sales force Launch new products to motivated audiences & expand your market penetration Decrease your costs by meeting hundreds of qualified prospects within a span of two days Targeted audience who can see, touch and buy your product. Strength visibility and awareness of your company and product Maximize your marketing budget - our advertising and public relations campaigns will drive your leads. Stimulate foreign investment in the infrastructure and industry
IndoCanadianExpo will bring leading professionals and companies’ influencers
The IndoCanadianExpo exhibits your business in a forum where you can do more comprehensive face-to-face marketing – making your product or service a success! Exhibitions are an influential, flexible, and highly cost-effective business tool – in addition to being significant wealth generators. In established economies, they are a vital part of any sales forum, alongside advertising, direct marketing, direct mail, and the Internet.
Exhibit - Market - Profit

Why Attend

At IndoCanadianExpo, International IT companies will be your portal to help you successfully accomplish your entire web tasks, IT, Sales & Marketing, HR, Production and Operations with the Indian quality and cost advantage; whether you are based in Toronto, Montreal, elsewhere in Canada or USA - They will guarantee prompt and value based services through local offices situated globally.

Why Attend?

Reduce costs - Increase productivity - Become more profitable Learn why outsourcing is not only for large companies and Price competitiveness Give your organization a competitive edge and Enhanced work quality Deliver service quality; efficiently and cost effectively Maximize your organization's growth and Faster turn-around time Provide an environment conducive to productivity Lower the cost of business operation Speak directly with IT Professionals, Government Officials from India, Indian Banks and Travel Agency and its emerging Markets and Streamlined outsourcing processes Participate in interactive sessions to gain insider knowledge, tools and insight for successful outsourcing Engage with leading developers, practitioners, authors and advisors Find solutions for your IT, Sales, Marketing, HR, Production and Operations divisions Educate yourself on the international vendor stage, gaining strategic advantages over your competitors Meet with over 100 international company's who provide outsourced business services Turn a fixed cost into a variable one (Thus, if the demand shrinks, Outsourcing service can be reduced accordingly.) Your Turn over of work will be done next day because time zone India - Canada

In addition to above, these Companies will be offering you marketing & business support services such as lead generation, writing proposals, perform necessary research, account & project management, technical documentation etc., as part of your outsourcing relationship. Keen to gain these advantages....? Drop us a line and register today to attend the trade show or send us email for more information info@indocanadianexpo.com or 416-251-8298. One of our executives will get in touch with you, to discuss a suitable outsourcing model for your company’s needs.

Tell a Friend

Your Contact Information *Your First Name *Your Last Name *Your Email *Enter Your Message *Enter Your Friends or Colleagues' info Please enter the First Name, Last Name and Email Address for up to 3 Contacts. *First Name *Last Name *Email Address

Please provide full and precise information about your company. The Company information provided on this form is subject to our Privacy Policy, and will be not published on the web site. Please specify an active email address which is accessible by your company‘s representative s responsible for the participation in the Trade Show. For further information contact us via email at info@indocanadianexpo.com Personal Information: *Title: ...........Select Option........... Mr. Mrs. Miss. Ms. *First Name: *Last Name: *Job Title: .........Select Job Title........... Administrator CEO Chairman Executive Director Manager Managing Director Owner Partner President Specialist Consultant Treasurer Company Information: * Company Name: *Address: *City: *State: *Country: *Postal Code: *Phone:(Country Code - City Code - #) - - Fax: (Country Code - City Code -#) - - *Website *E-mail: *Confirm Email: *Years in Business: *Number of Employees *Booth Space Required .................Select Option................. 100 Sq Feet 200 Sq Feet 400 Sq Feet Corner Booth Custom Booth *Type of Service Provided: Comments - Questions I am interested in becoming a future member of the IndoCanadianExpo Experience. Yes No I would like further updates and information about up coming events via email? Yes No I have read and understood and agree to the Terms and Conditions governing the use of IndoCanadianExpo.com

Packages and Pricing

Please pick up the package best suit to you:

Exhibition Pass (Free)	Silver Pass ($495.00)	Gold Pass($995.00)
$50 at door.	$695 after May 30, 2008	$1,195 after May 30, 2008
Includes:	Includes:	Includes:
This pass good for MONDAY and Tuesday June 16- 17, 2008 • Includes unlimited exhibit hall access all general sessions and all networking receptions for all 2 days of the event.	• Attend All Conference Sessions June 16-17 • Breakfast with Keynote Speakers • Lunch with Keynote Speakers • Conference Bag and take-home specialty items • Meet One to One with Business Partner ( Exhibitors)	•Attend All Conference Sessions June 16-17 • Access to Exhibit Hall • Breakfast with Keynote Speakers • Lunch with Keynote Speakers • Dinner with Exhibitors at Banquet Hall • Meet One to One with Business Partner ( Exhibitors) • Conference Bag and take-home specialty items • Trip to Niagara Fall with Exhibitors

Benefits

IndoCanadianExpo
June 16-17, 2008 • Toronto, Ontario, CANADA
Metro Toronto Convention Centre

Sponsorship

Become a Sponsor:

Make your brand and message stand out amidst all the “visual noise” encountered at a show. This extensive exhibition provides technology vendors with an environment to meet face-to-face with key decision-makers across all industries, as well as with analysts and the press, making IndoCanadianExpo the most effective place to generate awareness, leads, and sales. Enhance your brand awareness Differentiate yourself from the competition Make your message stand out Gain visibility Attract customers Take advantage of opportunities that fit your budget sales and marketing objectives Leverage this opportunity to reach thousands Build Your Brand and Fuel Your Sales Pipeline Take advantage of IndoCanadianExpo's exciting sponsorship opportunities and set yourself apart from your competitors at our event. Leverage this opportunity to reach thousands of today's top influencers and decision-makers within all levels of business. Specially packaged Sponsorship Opportunities include Strategic Branding at the exhibition venue, prominent advertising space in the Exhibitors' Directory, a Logo with hyperlink on the exhibition website, and a prominent time slot in the Business Meeting rooms and Business Presentation Hall. Your company can select from a wide array of marketing opportunities at the IndoCanadianExpo Convention and Trade Show. Please give us call or send us email for further details for the opportunity that best suits your needs. Our staff will work with you to customize a marketing package that will yield the maximum return on your investment.

Your Opportunity to Exhibit to the Market at Large

IndoCanadianExpo - Driving Value for Sponsors & Exhibitors - The Right Place To Be

Sponsorship Opportunities

June 16-17, 2008 Metro Toronto Convention Centre, Toronto, CANADA

Platinum

• Preset One on One Appointments with Qualified Buyers of Outsourcing Services
• 30 Minute Dedicated Speaking Slot
• Participation on Panel Discussion
• Platinum Level Branding Including:
• Signage- Conference Room, Exhibit Area, Registration, Entrances
• Full color Ad on Inside Cover of Brochure
• Web Site Logo with Hyperlink
• Logo Placement on ID Badge Lanyards or Conference Pens, Portfolios and Bags
• Exhibit Package A
• 5 Free Conference Passes

Gold

• Preset One on One Appointments with Qualified Buyers of Outsourcing Services
• Participation in 1 Panel Discussion
• Gold Level Branding Including:
• Signage- Conference Room, Exhibit Area, Registration, Entrances
• Full page Four Colour Advert in Conference Directory
• Web Site Logo with Hyperlink on Outsource-World.com/London Homepage
• Gold Recognition on Pre and Post Event e-shots to our Database of 35k Subscribers
• Logo Placement on Conference Pages
• Exhibit Package B
• Upgraded Fascia sign
• 3 Conference Passes to be Used by Non Exhibitors Only
• List of Conference Attendees Excluding e-mails

Silver
Be the exclusive sponsor of the OutsourceWorld Lounge, a dedicated networking & seating area located directly in the middle of the exhibit floor.

• Preset One on One Appointments with Qualified Buyers of Outsourcing Services
• Hanging Banner Denoting the "Your Company" Lounge
• Screensaver on Internet Kiosks
• Literature Stand
• Promo Material desk
• Use of "Your Company Lounge" Referred to by Conference Chairman Throughout 2 days
• Featured in Show Directory
• Full Page Colour Advert in Show Directory
• Highlighted on Floor Map

Exhibitor Package

• Preset One on One Appointments with Qualified Buyers of Outsourcing Services
• Logo branding on reception signage & napkins
• Web Site logo with hyperlink on Outsource-World.com/London homepage
• 5 minute presentation
• 2 Conference Passes to be used by non exhibitors only
• Full page colour advert
• List of Conference Attendees Excluding e-mails

Floor Pplan

		Click For Zoom

Advertise with Us

IndoCanadianExpo
Metro Toronto Convention Centre
June 16-17, 2008 • Toronto, Ontario, CANADA

Ask yourself; "if I'm not advertising; how will people know who I am or what I am selling? Why would anyone want to buy my product, instead of my competitor's?"

The objective of all advertising is simply to generate more potential clients and/or sales for your business. So, why not advertise?

Why Advertise?

• Advertising generates awareness of business, products and services
• Builds an image in the minds of consumers for your products or services
• An advertised image will help you to differentiate yourself from your competitors
• Gets the attention of Targeted Audiences, Decision Makers and Influencers
• Unparalleled Reach
• Optimal Visibility and Exposure
• Overcomes objections and accelerates the buying process
• Raise your company’s profile in the industry and adds value to your brand name
• Positions your company within the global market
• Builds your company’s image in the global market

Advertise your business at the IndoCanadianExpo Trade Show. No matter what your budget; you can display your ads at the IndoCanadianExpo or through the Jakhu Inc. network.

There are more ways to get noticed at IndoCanadianExpo. Take advantage of many additional promotion opportunities available to Exhibitors and Sponsors. Whatever your budget, we have something for you to invest in.

Venue

IndoCanadianExpo

I.T. Outsourcing Business Forum

Dates : Monday, June 16, 2008 and Tuesday June 17, 2008 Place: Metro Toronto Convention Centre (MTCC), South Building, Hall G 222 Bremner Blvd. at Simcoe St. Toronto, Ontario, CANADA M5V 2W6 Tel: 416-251-7815 Fax: 416-251-8725 E-mail: info@indocanadianexpo.com Website: www. indocanadianexpo.com

Trade Show Timing

*These times are tentative and will be confirmed at a later date. Start End Location Tradeshow Registration 9:00am 6:00pm Front Lounge Tradeshow (Exhibit Hall) 10:00am 6:00pm Hall G Technology Speakers 10:00am 4:00pm Hall G Govt Officers in Conference Hall 10:00am 4:00pm Hall G

Note:-

• Exhibition stops entry at 6.30pm on Tuesday June 17, 2008 • The IndoCanadianExpo Management reserves the right to change the opening or closing times and shall not be liable for any damages or refund of any payment made by the exhibitor to the Expo Management.

Special Opportunity at Dinner with Exhibitors

A special welcome and thanks to the IndoCanadianExpo’s sponsors and exhibitors followed by Keynote speakers. A great opportunity to connect with exhibitors, business executives, professionals, industry leaders, and sponsors!

Kerry Munro | General Manager, Yahoo! Canada Presentation Title: The New Era of Marketing to Canadians Online

Mike Agerbo | Executive Producer and Host, GetConnected TV Presentation Title: Business in the Digital Age

Hurry Up! Limited seating! Only 200 business professionals Dress Code: Business casual / Business formal

Keynotes Speakers

Take your pick of a full calendar of educational programs and events available to all IndoCanadianExpo attendees.

Keynotes Speakers:

The 2008 conference presentation line-up consists of high-profile, respected technology business leaders. Please see below for speakers already confirmed. Check back regularly for new additions. To attend the speaker conference you must purchase an all access pass, available here.

Mike Agerbo | Executive Producer & Host, GetConnected TV Tech Toys for Business: Mike Agerbo is today’s digital living and business expert. As the digital visionary, he can be heard nationally on Corus Radio’s GetConnected program every week. He is also the star of GetConnected TV seen across Canada on BNN – Business News Network and G4Tech TV. You can also catch his regular news appearances on Global TV, City TV, and CTV.

These times are tentative and will be confirmed at a later date.

Start End Location Media Registration 7:30am 4:00pm Registration - Front lounge Conference Registration 8:00am 3:00pm Registration - Front lounge Conference Conference Pass Holders Only 8:30am 4:30pm TBA Tradeshow Registration 9:00am 4:00pm Registration - Front lounge Tradeshow 9:00am 5:00pm Hall B Technology Feature Stage 10:00am 4:00pm Hall B Networking Reception 6:00pm 9:00pm TBA

It is recommended that attendees pre-register online before the show date to ensure a quick Registration process and to take advantage of the early bird discounts!

Register Now

About Us

IndoCanadianExpo is owned and operated by Jakhu Inc. Vijay Jakhu is the CEO of IndoCanadianExpo and President of Jakhu Inc. Jakhu Inc. is IT (Information Technology) company established in 2001 in Toronto, Ontario, CANADA. Mr. Jakhu holds an Engineering Degree from Electro-Technology Engineering. Vijay Jakhu is member of ICCC (Indo-Canada Chamber of Commerce of CANADA) and TiE Toronto (The Indus Entrepreneurs Toronto association of CANADA). Mr. Jakhu has organized two Trade shows for NAASS in 2003 and 2005 in Montreal and Toronto. The IndoCanadianExpo I.T. Outsourcing Trade Show started by Jakhu Inc. and aimed at raising awareness of outsourcing and technologies what they can do for business. Mr. Jakhu’s presentation of the IndoCanadianExpo is fortuitous; knowing well the IT (Information Technology) platform as one of its architect; as those who provide the Internet with services build the platform. The IndoCanadianExpo will provide IT (Information Technology) developers, manufacturers, service providers and outsourcing businesses an opportunity to meet those businesses, local and around the world, face to face, in a forum where needs can be fulfilled; where problems can be resolved and where service providers meets clients. As the IndoCanadianExpo expands, strategic alliances may be formed with other outsource service providers, where exchanges of new and futuristic advances may be developed.

Our objectives: Promote your business to North American Companies under one roof Build relationships, Sell and generate leads to potential clients in just two days Meet potential clients who are not usually accessible to your sales force Launch new products to motivated audiences & expand your market penetration Decrease your costs by meeting thousands of qualified prospects within two days Targeted audience who can see, touch and buy your product Strength visibility and awareness of your company and product Create an event that is unique and refreshing with specialized theme areas, high caliber speakers, entertainment, and interaction not seen at your typical tradeshow.

Maximize your marketing budget - our advertising and campaigns will drive your leads

Would you like to speak with the IndoCanadianExpo team directly about sponsorship and exhibit opportunities? Click here to fill out our contact form or call 416-251-7815 in Canada or in India 931-613-4774

Board of Directors:

	Vijay Jakhu President and CEO Vijay@indocanadianexpo.com 416-251-7815
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	Ramesh Singal Director ramesh@indocanadianexpo.com 604-322-3547
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	Marc Auguste Media & Public Relations manager marc@indocanadianexpo.com 416-251-8298
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	Bernardine Kennedy Account Manager Assistant bernardine@indocanadianexpo.com 416-251-8298
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	Chander Mannar Marketing & Events Director Bangalore - India chander@indocanadianexpo.com 0-994-513-9255
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	Sharat Nistandra Marketing & Events Director Chandigarh - India sharat@indocanadianexpo.com 0-994-513-9

Table of Contents

1: How much freedom will I be given by the convention hall in choosing where my display is placed? are the criteria for determining which ones are good and which are bad? 2: What can I do to stand out from the other trade show booths on the convention floor? 3: Do you print tradeshow display graphics? 4: Will I see a proof of my tradeshow display graphics before you print them? 5: On what materials do you print tradeshow display graphics? 6: What rule of thumb should guide me where to place my exhibit graphics? 7: How can I fine-tune my sales and marketing message at shows? 8: How can your tradeshow exhibit staff help us get the most out of the show? 9: How does color affect the effectiveness of my exhibit? 10: Why not show all our product features, or the full list of services we offer? 11: How much literature should we bring? 12: How can we plan for success once we've taken care of all the details before and during the show? 13: What is the 6-second rule? 14: Trade Show Tips & Advice.

How much freedom will I be given by the convention hall in choosing where my display is placed? What are the criteria for determining which ones are good and which are bad?

If this is your first time exhibiting at the show, try to book your space as earlier as possible. You’ll have more options from which to select. The best spaces for trade show booths are the ones that get the most foot traffic. These are usually the ones closest to the hall entrance and corner spaces, which provide traffic from intersecting aisles and because they are the most desirable. If you don’t get your preferred space, don’t worry. You can still drive traffic to your booth with effective pre-show promotions, such as email and direct mail postcards, and at-show advertising.

What can I do to stand out from the other trade show booths on the convention floor?

The best thing you can do is know your target market and show objectives. You have only about 3 seconds to grab attendees’ attention, you’ll need to put together an effective trade show display and graphics. Keep in mind how attendees will enter your booth. Will traffic come from one or multiple sides? Place graphics at each entrance at eye-level or above so attendees can quickly identify your company and what you do. Using bold images and simple messages will also help stop traffic and then it’s up to your booth staff to continue your show objectives. Our trade show display consultants can help you create functional and affordable trade show displays and graphics.

Do you print tradeshow display graphics?

Yes, Our Partner Exhibit Solutions have a high-quality, large-format graphic production department in-house. They will print all kinds of tradeshow display graphics. Their production department takes great care to ensure that your tradeshow display graphics are a perfect fit for your display.

Will I see a proof of my tradeshow display graphics before you print them?

Yes, Our Partner Exhibit Solutions provide test prints of your tradeshow display graphics for your approval before proceeding with final production. The test prints allow you to review the design, color and resolution of your tradeshow display graphics.

On what materials do you print tradeshow display graphics?

Our Partner Exhibit Solutions produces a variety of high-quality, large-format tradeshow display graphics. Your solution may include a combination of the tradeshow display graphics below:

Fabric / canvas Photographic paper with protective laminate Photomural graphic panels Flexible (rollable) graphics with Velcro Mounted graphics on rigid substrates, such as Sintra, acrylic, plexiglass and Foamcor Reflective (lighted from the front) Backlit graphics Vinyl Custom-cut dimensional letters and logos

What rule of thumb should guide me where to place my exhibit graphics?

Generally, there is a hierarchy of placement order. 1. Company name, identification at the highest point 2. Tagline or defining statement 3. Three to four broad product categories, departments, service levels Beyond this, exhibit graphics depart from the Marketing side and enter the sales side. Remember that the booth is a marketing vehicle, and its people that handle the sales.

How can I fine-tune my sales and marketing message at shows?

An effective exhibit distinguishes you from your competition and is easy to identify by asking yourself a few simple questions. 1. What do customers think is the most valuable quality about our competitor's products and services? 2. What might induce them to switch? (Specific product or service related) 3. What are the main complaints customers have about our products and services and of our competitors’ products and services? 4. Who do they see as market leaders and why? 5. Which customer needs go unfulfilled? 6. What is the key factor in their buying decision? 7. How are changes in the industry and current conditions influencing them now? You can find the right position for your company and products by answering these questions.

How can your tradeshow exhibit staff help us get the most out of the show?

Make your company's goals and objectives clear at a Pre-Show staff meeting. Communicating clear goals and how you intend to achieve them will help employees feel like part of an actual team with a clear goal. Challenge them with a mission! Here are some topics to cover that help everyone participate as a team. 1. What are the general and specific objectives in attending this show? 2. What elements in our strategy are going to help us attain each general and specific objective? 3. Identify what role each booth staffers will assume. You might assign roles according to product line, area, type of industry of physical location in the booth. Perhaps one person can be assigned to collect leads, replenish literature, take a message or re-direct a potential or current client to the right exhibit staffer.

How does color affect the effectiveness of my exhibit?

Color creates subconscious impressions. Here are some examples: Red: Excitement, passion, rescue, warning Green: Freshness, health, masculinity Blue: Official appearance, trustworthiness, soothing Purple: Bravery, lawfulness, excess, regal Silver: Contemporary, sleek, upscale Black: Formal, evil, nothingness, sexy White: Purity, elegance, cleanliness Brown: Dull, strength, poverty, fertility Gray: Wisdom, grief, humbleness, strength Your exhibit structure and the graphics you use will ultimately determine how you are perceived. Judicious use of your corporate logo and brand identities is of course your best method of reinforcing name recognition and brand awareness.

Why not show all our product features, or the full list of services we offer?

The answer is simple! Tradeshows are full of distractions! People can only absorb and retain so much information. They talk with lots of people and just the sheer amount of visual distraction at a show can be overwhelming. Its quality here, not quantity! The exhibit's job is to focus and reinforce your primary message. If people remember anything about you, what do you want it to be? The exhibit conveys your identity and the specific associations you want people to make with it. Your sales staff best handles the smaller details, as they begin to build or enhance the company's relationship with the customer.

How much literature should we bring?

Many experts feel the best bet is to mail literature after or during the show. You don't want your expensive literature to land in the hotel or convention center wastebasket, which happens more often than you want to know. Here's an idea! Fax names and addresses of who you want the literature mailed out to at the end of the show each day, with a pre-arranged show letter. Your prospects will be amazed at the speed of your response!

How can we plan for success once we've taken care of all the details before and during the show?

After the show, you may want to rest but this is when you need to make the most of your investment. The leads and contacts developed at the show need a personal letter and a phone call at the very least. Plan to distribute leads immediately after the show. Following up on the fruits of your labor after the show can make all the difference in the world! Better yet, include a reminder of your exhibits theme or some pleasant association of you exhibit.

What is the 6-second rule?

You have, on average, 6 seconds to meet and evaluate a visitor to your exhibit, based on how many people you need to qualify and speak with at a show. Tradeshows are a microcosm of the outside world. Time is compressed at a tradeshow; it's a very precious commodity. The solution is to develop your ability to manage the communication process. Know how to courteously disengage from an unlikely prospect, when to turn over some prospects to the right exhibit staffer and when to take over for them when they need to speak with someone else. Plan for success and be sure everyone in the booth knows their assigned role! The people that need you will really appreciate it!

Trade Show Tips & Advice:

"Busy Booth," is when a company offers too much information on their backwall. A visually attractive booth should have a simple, clear message that intises a prospective customer to enter your booth and then enquire on your products through printed hand out material and communication with your sales representative. Remember, potential customers want to know what is special about your products & services. Outdated Graphics- arriving at a show with dated look tells your prospective audience that your company either does not attend many shows or that you are in fact dated and behind your more attractive looking competitors. It is important to keep a "fresh look", whenever you offer a new product or service. Try to design a booth that is memorable and evokes emotion from the event attendees. Give a full experience, not a passive sales pitch. Focus on your target audience and design your booth to appeal to them. Make it clear what product or service you are offering. Take advantage of the backwalls of trade show displays to wash your booth in a color that sets the mood. Limit the main colors to three or less; the same applies to textures used in your booth Even if your booth is small, be sure to light it adequately for a large trade show. Without light, exhibits suffer in an expo hall. Use multimedia (animation, video, audio and interactive kiosks) for attention grabbing impact. Use graphics from your products or marketing literature for your trade show display design. It will help create a consistent branding image. Make sure your text is large enough to be read from a distance. Place text in the upper half of your display design, so people standing in front of the booth won't block it. Don't place texts over textured backgrounds that make it to read Giveaway gifts should pertain to your business and appeal to the target market, imprint them with your company's logo and contact information If possible hand out useful, high quality gifts' they're more memorable and more likely to be used after the show. Choose a trade show gift that you can keep giving after the event, in case you have some left over Make sure you have plenty of business cards. More are handed out at a trade show than any other item 1: Where is the Trade show held? 2: When is the Trade show held? 3: What are the show hours? 4: Why should I exhibit trade show? 5: Are Trade Shows really worth exhibiting? 6: How do I know what suit my need? 7: How do I reserve booth space? 8: How are booth assignments made? 9: How much does booth space cost? 10: What is included in the Exhibitor Package Plan 11: How do I order furniture and services for my booth? 12: How do I get Canadian Visa invitation Letter? 13: Who can come to Canada? 14: How many persons can come to Exhibiting Trade Show? 15: How do I reserve a Hotel suite? 16: How do I reserve meeting / function space at a hotel? 17: How much is my hotel's room deposit? Where is the Trade show held? The Metro Toronto Convention Centre is located at 222 Bremner Blvd. at Simcoe St. Toronto, Ontario, CANADA M5V 2W6 When is the Trade show held? IndoCanadianExpo will be held Monday June 16th and Tuesday 17th, 2008 What are the show hours? Registration Hours: Monday, June 16, 2008 8 a.m. - 5 p.m. Tuesday, June 17 2008 8 a.m. - 5 p .m. Show Hours: Monday, June 16, 2008 9 a.m. - 6 p.m. Tuesday, June 17 2008 9 a.m. - 6 p .m. Why should I exhibit trade show? Exhibiting with trade show booths puts you face-to-face with thousands of qualified attendees. Many of those attendees use their industries’ big trade shows to research products and services before a purchase. For an exhibitor, these attendees are a good source of new leads and even show floor sales. Twenty-two percent of sales and marketing executives say trade shows are the top-producer of among all their marketing programs. In addition, the costs of generating and closing a qualified lead via exhibiting with trade show booths is less than that of generating and closing a field lead, according to the CEIR Study on Economics of Exhibiting. Are Trade Shows really worth exhibiting? Absolutely! There is no better value for your marketing dollar. In fact, Trade Shows are the Premiere Source of buying information. An industry study found 83% of attendees have some type of buying power. 50% of the leads at a show are closed without a sales call. Also, 9% of these leads are closed with only 1 sales call and another 17% with only 2 sales calls. All in all, trade shows generated leads cost an amazing 45% less to close than field sales calls. Now that's Smart Money Management! In addition, there is a greater opportunity to be brought up to date on the latest trends and developments. Not to mention the opportunity to discuss specific issues with industry professionals. How do I know what suit my need? Call us and we will assist you in determining the most effective solution for your Trade Show Exhibit Program. By examining the function of your booth -- why you're exhibiting, what you want to accomplish and how that will be done (i.e. product demonstration, conference areas, computer workstations, graphic images, product displaying, etc.) -- the appropriate exhibit system recommendations will be made. When should I order a display? Order ASAP so you can order by your choice and right location. However, since your display is your identity at the show, it’s important to deal with the way you present yourself and the best way to do that is to plan ahead, with specific marketing goals and strategies. How do I reserve booth space? To reserve a space at the show, please fill up registration form at our website you can look the floor Plan at our website. Our Staff member will contact you within 24hrs. You can also call us direct In Canada Vijay Jakhu at 001-416-251-7815 or In India Mr. Kamal Kishore at 098105-31050. Space request is 100 sq ft being the minimum booth size. How are booth assignments made? At this time, space is assigned on a first-come, first-serve basis according to product concentration areas. How much does booth space cost? Space costs are as follows: Bronze Package 10X10 Sq Feet (100 Sq Feet): $ 5,575 CDN +5% GST Tax Silver Package 10X20 Sq Feet (200 sq Feet): $ 9,975 CDN+5% GST Tax Gold Package 20X20 Sq Feet (400 Sq Feet): $18,995 CDN +5% GST Tax Custom will vary on you requirement What is included in the Exhibitor Package Plan Booth Space Booth carpeted Hard wall Booth Tables Complimentary tables skirted Chairs One identification sign Waste basket Electrical Plus 110 Volts complimentary booth staff badges How do I order furniture and services for my booth? All registered exhibitors will receive one copy of the Exhibitor Services Manual to help with their show planning. You can also cal us to order. How do I get Canadian Visa invitation Letter? You can request a letter of invitation through us after Contract is been signed for booking your booth. Once we approved the contract you will be mailed Invitation letter from Our Lawyer which you can take with to Canadian Embassy to apply for Visiting Visa. Who can come to Canada? If you are the authorized person of your company you can come How many persons can come to Exhibiting Trade Show? It is up to your company. No Restriction from Us How do I reserve a Hotel suite? You can send an email to us including company name, dates, parlor size or maximum number of persons occupying the parlor at one time. Please indicate the number of bedrooms needed. Or you can check hotel listing from our website and contact them direct. How do I reserve meeting / function space at a hotel? Please contact the hotel sales department directly. How much is my room deposit? Please contact the hotel sales department directly.